Check your understanding
At the start of this module, you completed a pre-check. Let’s see how you’ve progressed.
The learning outcomes assessed in this module are:
- 6.1 Produce a business plan relevant to a personal training, showing evidence of budgeting skills, awareness of tax responsibilities and deductions, legislation and relevant marketing strategies (including social media).
- 6.2 Demonstrate an awareness of their business target markets and the use of appropriate selling techniques for relevant products and services.
- 6.3 Demonstrate an awareness of the client consultation process and techniques to maximize client satisfaction.
We covered:
- the different types of employment in the personal training industry, such as working for a gym or being self-employed.
- the different services you can offer as a personal trainer, such as one-on-one training, group training, and online training.
- learned about setting and achieving business objectives, such as creating your values, and creating and analysing business goals.
- about marketing strategies for personal trainers, creating and marketing your brand, and other with other businesses.
- about effective sales strategies for personal trainers, such as building rapport with clients, emphasising the benefits of training, and offering packages and promotions.
- about financial management for personal trainers, including tracking income and expenses, and understanding tax obligations.
- How to develop your own business documentation that will help you when working as a personal trainer and have also provided you with a tool kit you can keep throughout your career.
Remember, with operating your own business comes with a lot of responsibilities that we are not able to fully cover in this programme – we highly recommend that you seek guidance from business experts in your area including:
- Tax agents
- Accountants
- Business advice services
- Sales and marketing experts
Remember, an important part of study is self-directed learning. Research the areas of this module that intrigued you, but also those that challenged you. Here are some suggestions for further learning.
Read
- Exercise NZ: ACC Best Practice Guide
- Interview with head coach for PUML New Zealand Olly Wood
- Step by Step Guide to Starting a Personal Training Business
Listen
Watch
Watch
In the following video Personal Trainer Tash, summarises key messages about starting your PT business and offers valuable tips to budding Personal Trainers.
Assess
There is one assessment for this module.
- Assessment 06A1 – Personal Training Business Plan.
Congratulations on completing Personal Training as a Business, the last learning module of your course!
