Facebook Campaigns

Submitted by gavin.stokes@y… on Thu, 08/11/2022 - 15:29

Step 1: Watch Video

Step 2: Complete Practicals

Sub Topics

In this tutorial, we're covering Facebook advertising. Here are the key resources mentioned: 

  1. Facebook Business Manager: https://business.facebook.com/
  2. Free images: https://unsplash.com/
  3. Free copywriting tool: https://copysmith.ai/
  4. Free headline analyser: https://coschedule.com/headline-analyzer

 

This practical is optional, as we understand some of you do not have a business manager FB account. For those that can’t use FB for Business - don’t worry! You can still watch today’s videos and come back to this component if you need to set up paid ads in the future.

  1. Log into your Facebook Business Manager Account: https://business.facebook.com/
  2. Set up a campaign.
  3. Set up an Ad Set and create and save a Facebook Audience for targeting.
  4. Set up an Ad for your brand or product.
  5. Screenshot the set up Ad and post it to your thread in the Module 4 Practicals Forum.
  6. Remember, if you publish your ad or campaign you will have to pay for it, so that’s entirely up to you. 
Module Linking
Main Topic Image
Facebook
Is Study Guide?
Off
Is Assessment Consultation?
Off